
BEHAVIOR CHANGE TACTIC
Social Support
Social support refers to the perception or reality that other people will provide assistance in a given context. It is a key component of several behavior models and plays an important role in mediating behavior change.
Studies involving Social Support
PAPERS
Diabetes prevention and weight loss with a fully automated behavioral intervention by email, web, and mobile phone: a randomized controlled trial among persons with prediabetes.
BEHAVIOR
Physical Activity, Diet & Nutrition
TACTICS
Goal Setting, Gamification, Social Support, Feedback, Coaching or Counselling
PAPERS
Mobile-Web app to self-manage low back pain: randomized controlled trial.
PAPERS
Bridging the Energy Efficiency Gap.
BEHAVIOR
Conservation Behaviors
TACTICS
Increase Salience, Environmental Restructuring
PAPERS
Diabetes Self-Management Smartphone Application for Adults With Type 1 Diabetes: Randomized Controlled Trial.
PRODUCT
Glucose Buddy
BEHAVIOR
Self-Management
PAPERS
An oral care self-management support protocol (OrCaSS) to reduce oral mucositis in hospitalized patients with acute myeloid leukemia and allogeneic hematopoietic stem cell transplantation: a randomized controlled pilot study.
BEHAVIOR
Oral Self-Care
TACTICS
Education or Information
PAPERS
A brief report on the development of a theoretically-grounded intervention to promote patient autonomy and self-management of physiotherapy patients: face validity and feasibility of implementation.
BEHAVIOR
Self-Management
PAPERS
Effectiveness and cost-effectiveness of a very brief physical activity intervention delivered in NHS Health Checks (VBI Trial): study protocol for a randomised controlled trial.
BEHAVIOR
Physical Activity
PAPERS
Supporting adherence to antiretroviral therapy with mobile phone reminders: Results from a cohort in South India.
TACTICS
Social Support, Reminders, Cues, & Triggers
PAPERS
Reinforcement of adherence to prescription recommendations in Asian Indian diabetes patients using short message service (SMS)—A pilot study.
BEHAVIOR
Medication Adherence
TACTICS
Skill Coaching, Social Support
Products leveraging Social Support

PRODUCTS
MoodMission
Behaviors
Mental Health & Self-Care
Tactics
Tracking cognitions or emotions, AI or Chatbot, Goal Setting +7 more
Models
Cognitive-Behavioral Therapy

PRODUCTS
Fitbit
Behaviors
Physical Activity
Tactics
Gamification, Self-Monitoring or Tracking, Social Support +7 more

PRODUCTS
Zombies, Run!
Behaviors
Physical Activity
Tactics
Feedback, Personalization, Environmental Restructuring +9 more

PRODUCTS
Lose It!
Behaviors
Physical Activity, Diet & Nutrition
Tactics
Feedback, Social Support, Self-Monitoring or Tracking +4 more

PRODUCTS
MoodPrism
Behaviors
Mental Health & Self-Care
Tactics
Tracking cognitions or emotions, AI or Chatbot, Goal Setting +7 more

PRODUCTS
MoodKit
Behaviors
Mental Health & Self-Care
Tactics
Tracking cognitions or emotions, AI or Chatbot, Goal Setting +7 more
Models
Cognitive-Behavioral Therapy

PRODUCTS
Omada
Behaviors
Disease Management, Physical Activity, Diet & Nutrition
Tactics
Coaching or Counselling, Skill Coaching, Social Support +1 more

PRODUCTS
Parsley
Behaviors
Mental Health & Self-Care, Substance Use or Addiction
Tactics
Feedback, Self-Monitoring or Tracking
Related behavior change tactics

TACTICS
AI or Chatbot
Using a chatbot or simulated conversational interaction.

TACTICS
Acceptance and Commitment Therapy (ACT)
ACT is a therapeutic approach originalled developed by Steven Hayes. It borrows from previous concepts like cognitive behavioral therapy and Morita therapy. The principles of ACT are fairly systematic and lend themselves well to program design, finding empirical support in adaptations like 2morrow's smoking cessation and pain management interventions.

TACTICS
Active Choice
Active choice, sometimes referred to as enhanced active choice or forced choice, refers to removing default options and often increasing the salience of potential decisions through emphasizing the consequences of one or more of the options. Coined by Punam Anand Keller and colleagues in 2011, it was originally intended to address concerns around paternalistic nudging for use in situations where forcing the default option may be considered unethical. In one of the original studies, CVS customers were given the choice to enroll in automatic refills of medications via delivery. The choices they were presented were ""Enroll in refills at home"" vs “I Prefer to Order my Own Refills.”

TACTICS
Automation
Automation refers to having another person, group, or technology system perform part or all of the intended behavior. A prominent example is Thaler & Bernartzi's Save More Tomorrow intervention, which invested a portion of employees' earnings into retirement funds automatically and even increased the contribution level to scale with pay raises. Other examples include automatically scheduling medical appointments so the patient needn't do it themselves and mailing healthy recipe ingredients to the person's home to reduce the burden of shopping.

TACTICS
Behavior Substitution
Behavior substitution refers to attempting to eliminate a problematic behavior by replacing it with another one. Often, the substituted behaviors are intended to have similar sensory qualities (e.g. drink flavored sparkling water instead of soda). The goal is typically to disassociate the original behavior from its cue, enabling the more positive behavior to be triggered automatically.

TACTICS
Behavioral Activation (BA)
Behavioral activation is a therapeutic approach that typically pairs activity scheduling with either monitoring tools or goal-setting. For example, someone might aim to balance activities they "should" do but underperform, like self-care behaviors, with activities they enjoy. Users of this technique may also track which activities cause certain cognitions or affective states, like those associated with depression.