Lotteries

BEHAVIOR CHANGE TACTIC

Lotteries

Lotteries are any form of assigning an award where there is an element of randomness or chance.One example is a prize-linked savings account (PLSAs). One of the earliest of these was the Million a Month Account (MAMA) in South Africa, where First National Bank offered account-holders with qualifying deposits a chance to win up to one million rand each month (along with other smaller prizes given out at random). Lotteries may be used with non-financial rewards as well, e.g. offering tickets to a sold-out play or sporting event for employees reaching certain performance benchmarks.

Studies involving Lotteries

PAPERS

Financial Incentive–Based Approaches for Weight Loss.

AUTHORS

Kevin Volpp

BEHAVIOR

Physical Activity, Diet & Nutrition

TACTICS

Lotteries, Financial Incentives, Commitment Devices

PAPERS

A Test of Financial Incentives to Improve Warfarin Adherence’.

AUTHORS

Kevin Volpp

BEHAVIOR

Adherence (Medication or Treatment), Medication Adherence

TACTICS

Lotteries, Financial Incentives

PAPERS

Financial incentives for home-based health monitoring: a randomized controlled trial.

AUTHORS

AP Sen, TB Sewell, EB Riley, B Stearman, SL Bellamy, MF Hu, Y Tao, J Zhu, JD Park, George Loewenstein, David Asch, Kevin Volpp

BEHAVIOR

Disease Management

TACTICS

Micro-Incentives, Lotteries

PAPERS

Heckle and Chide: Results of a Randomized Road Safety Intervention in Kenya.

AUTHORS

W Jack, J Habyarimana

TACTICS

Lotteries, Reminders, Cues, & Triggers, Social Norms

PAPERS

Effect of Financial Incentives to Physicians, Patients, or Both on Lipid Levels: A Randomized Clinical Trial

AUTHORS

David Asch, Andrea Troxel, Walter Stewart

BEHAVIOR

Adherence (Medication or Treatment)

TACTICS

Lotteries, Group Incentives, Feedback

PAPERS

Emails About Course Selection Increase Financial Aid.

BEHAVIOR

Financial Aid

TACTICS

Checklists, Reminders, Cues, & Triggers

PAPERS

A Randomized Trial of Lottery-Based Incentives and Reminders to Improve Warfarin Adherence: The Warfarin Incentives (WIN2) Trial

PRODUCT

Wellth Rewards

BEHAVIOR

Medication Adherence

TACTICS

Lotteries, Financial Incentives, Reminders, Cues, & Triggers

PAPERS

A Randomized, Controlled Trial of Financial Incentives for Smoking Cessation.

AUTHORS

Kevin Volpp

BEHAVIOR

Smoking Cessation

TACTICS

Lotteries, Financial Incentives, Education or Information

PAPERS

Randomized Trial of Lottery-Based Incentives to Improve Warfarin Adherence

AUTHORS

Stephen Kimmel, George Loewenstein, Andrea Troxel, Kevin Volpp

PRODUCT

Wellth Rewards

BEHAVIOR

Medication Adherence

TACTICS

Micro-Incentives, Lotteries

Related behavior change tactics

AI or Chatbot

TACTICS

AI or Chatbot

Using a chatbot or simulated conversational interaction.‍

Acceptance and Commitment Therapy (ACT)

TACTICS

Acceptance and Commitment Therapy (ACT)

ACT is a therapeutic approach originalled developed by Steven Hayes. It borrows from previous concepts like cognitive behavioral therapy and Morita therapy. The principles of ACT are fairly systematic and lend themselves well to program design, finding empirical support in adaptations like 2morrow's smoking cessation and pain management interventions.‍

Active Choice

TACTICS

Active Choice

Active choice, sometimes referred to as enhanced active choice or forced choice, refers to removing default options and often increasing the salience of potential decisions through emphasizing the consequences of one or more of the options. Coined by Punam Anand Keller and colleagues in 2011, it was originally intended to address concerns around paternalistic nudging for use in situations where forcing the default option may be considered unethical. In one of the original studies, CVS customers were given the choice to enroll in automatic refills of medications via delivery. The choices they were presented were ""Enroll in refills at home"" vs “I Prefer to Order my Own Refills.”‍

Automation

TACTICS

Automation

Automation refers to having another person, group, or technology system perform part or all of the intended behavior. A prominent example is Thaler & Bernartzi's Save More Tomorrow intervention, which invested a portion of employees' earnings into retirement funds automatically and even increased the contribution level to scale with pay raises. Other examples include automatically scheduling medical appointments so the patient needn't do it themselves and mailing healthy recipe ingredients to the person's home to reduce the burden of shopping.‍

Behavior Substitution

TACTICS

Behavior Substitution

Behavior substitution refers to attempting to eliminate a problematic behavior by replacing it with another one. Often, the substituted behaviors are intended to have similar sensory qualities (e.g. drink flavored sparkling water instead of soda). The goal is typically to disassociate the original behavior from its cue, enabling the more positive behavior to be triggered automatically.‍

Behavioral Activation (BA)

TACTICS

Behavioral Activation (BA)

Behavioral activation is a therapeutic approach that typically pairs activity scheduling with either monitoring tools or goal-setting. For example, someone might aim to balance activities they "should" do but underperform, like self-care behaviors, with activities they enjoy. Users of this technique may also track which activities cause certain cognitions or affective states, like those associated with depression.‍