
PRODUCT
DynamiCare Health
DynamiCare Health is a digital platform that helps people monitor and reduce the use of drugs, opioids, alcohol, and tobacco. DynamiCare empowers people to perform substance tests through our app anytime, anywhere, through connected breath and saliva tests verified by selfie video. The app can also track treatment attendance using GPS, creating accountability and encouragement. Family members, employers, and health plans can leverage financial support through our platform as rewards for healthy behavior. The platform automates an evidence-based methodology that has been demonstrated to be effective in over 100 randomized controlled trials. DynamiCare Health was founded in 2016 by Eric Gastfriend, Harvard MBA tech executive, and his father, David Gastfriend MD, an international expert in addiction psychiatry.
Studies on the efficacy of DynamiCare Health
PAPERS
DynamiCare Health: Preliminary Results from NIAAA SBIR Phase I RCT on Alcohol Use Disorder at Gosnold.
BEHAVIOR
Alcohol Use or Addiction
TACTICS
Financial Incentives, Random Screening
PAPERS
Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry’.
BEHAVIOR
Other, Financial Behaviors
TACTICS
Education or Information, Reminders, Cues, & Triggers, Reduce Friction or Barriers, Feedback, Social Norms, Personalization, Reduce Cognitive Load
How DynamiCare Health changes Mental Health & Self-Care & Substance Use or Addiction behaviors

TACTICS
Random Screening
Random screening refers to unannounced checks of whether someone has been compliant with a given behavior. These are frequently used via biomarkers, e.g. testing if someone has been taking recreational drugs by delivering a urine test.
PAPERS
DynamiCare Health: Preliminary Results from NIAAA SBIR Phase I RCT on Alcohol Use Disorder at Gosnold., Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry’.

TACTICS
Financial Incentives
Financial incentives are monetary rewards given for performing a certain behavior. These come in many different varieties; for example, they may be guaranteed vs lottery-based, or group-oriented vs individually-assigned.
PAPERS
DynamiCare Health: Preliminary Results from NIAAA SBIR Phase I RCT on Alcohol Use Disorder at Gosnold., Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry’.

TACTICS
Behavioral Economics
Behavioral economics is the exploration of how people make consequential decisions where psychological and sociological factors may influence the outcome or process. It is often considered the fusion of economics and psychology (which itself was an interdisciplinary field entailing medicine and philosophy). The exploration of psychological factors in economic decision-making, including deviation from rationality, traces well back to classical and neoclassical economics (i.e. Gabriel Tarde, Wilfredo Pareto, and John Maynard Keynes) and prior to psychology becoming a formal discipline. Behavioral economics is often associated with behavior change tactics like smart defaults, reducing friction or barriers, increasing salience, incentives, active choice, and commitment devices.
PAPERS
DynamiCare Health: Preliminary Results from NIAAA SBIR Phase I RCT on Alcohol Use Disorder at Gosnold., Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry’.
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