Study • Health · Smoking Cessation
Evaluation of Two Mobile Health Apps in the Context of Smoking Cessation.
A qualitative short-term longitudinal study was conducted, using a sample of 29 smokers allocated to one of the 2apps, Quit Genius or Smokefree. Each user underwent 2 one-to-one semistructured interviews, 1 week apart. Thematic analysiswas carried out, and important themes were identified. Descriptive statistics regarding participants’ perceptions and health behaviorin relation to smoking cessation are also provided.The thematic analysis resulted in five higher themes and several subthemes. Participants were generally more positiveabout Quit Genius’s features, as well as about its design and information engagement and quality. Quit Genius users reportedincreased motivation to quit smoking, as well as greater willingness to continue using their allocated app after 1 week. Moreover,these participants demonstrated preliminary changes in their smoking behavior, although this was in the context of our limitedsample, not yet allowing for the finding to be generalizable.
Tactics used
TACTICS
Gamification
TACTICS
Tracking behavior
TACTICS
Implementation Intentions
TACTICS
Cognitive Behavioral Therapy (CBT)
Behaviors addressed
Similar studies
Health · Diet & Nutrition
Schwartz et al. (2012). Inviting Consumers to Downsize Fast-Food Portions Significantly Reduces Calorie Consumption.
- Tactics
- Reminders, Cues, & Triggers
- Behaviors
- Diet & Nutrition
Finance · Fine or Debt Collection
Fellner et al. (2011). Testing Enforcement Strategies in the Field -Threat, Moral Appeal and Social Information.
- Tactics
- Social Norms, Reminders, Cues, & Triggers
- Behaviors
- Fine or Debt Collection
Finance · Other, Financial Behaviors
Letzler & Tasoff (2013). Everyone Believes in Redemption
- Tactics
- Reduce Friction or Barriers, Reminders, Cues, & Triggers, Implementation Intentions
- Behaviors
- Other, Financial Behaviors
Finance · Savings
Karlan et al. (2010). Getting to the Top of Mind: How Reminders Increase Saving.
- Tactics
- Reminders, Cues, & Triggers, Micro-Incentives, Goal Setting, Commitment Devices
- Behaviors
- Savings